AWARD SCHOOL
2025
OOH: HOT ONES
PRODUCT — Hot ones ‘The Last Dab Xperience’ hot saucePROPOSITION — The hottest sauce in the world
GOAL — Get spice addicts to put their tolerance to the ultimate test
OOH: ROBOROCK
PRODUCT — Roborock ‘master’ robot vacumn and mopPROPOSITION — The cleanest floors with the push of a button
GOAL — Get people to switch manual cleaning methods for one that’s fully automated
PRINT CAMPAIGN: ELIXIR
PRODUCT — Australia’s first complete alcohol replacement for social drinking
PROPOSITION — All upside, no downside
FILM/TVC: HILUX
PRODUCT — Toyota HiLux
PROPOSITION — Australia’s most trusted ute
PR: LUCENT GLOBE
PRODUCT — Laundry sheets
PROPOSITION — A cleaning product that’s powerful because it’s natural
DIGITAL: CANON
PRODUCT — Canon EOS R5
PROPOSITION — Create truly moving images
DIRECT: Disability Sports Australia (DSA)
PRODUCT — Abilities Unleashed
PROPOSITION — It is possible for every body to participate in sport and recreation
RADIO: ALDI
PRODUCT — Special Buys
PROPOSITION — Things you need, but didn’t know you wanted