MOON PLAIN
STICKERS
2025 - CAMPAIGN ASSET DESIGN
KYHA STUDIOS

KYHA Studios builds its campaigns around unexpected locations. For Moon Plain, shot in Coober Pedy, Australia, I was tasked with designing a set of stickers for a suitcase. It was a way to build intrigue before the collection was revealed.

I borrowed the visual language of travel, from luggage tags and warning labels to the ephemera collected on the campaign location scout.

The suitcase became evidence of a journey...stickers picked up along the way left clues about where the campaign was shot and the story still to come.

Back to projects

MOON PLAIN STICKERS 2025 - CAMPAIGN ASSET DESIGN KYHA STUDIOS

MOON PLAIN
STICKERS
2025 - CAMPAIGN ASSET DESIGN
KYHA STUDIOS